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Most Consumers Complacent About Target Marketing
There are many consumers who would argue that the concept of online privacy is a myth, and it’s not just conspiracy theorists. Search for a product on Amazon or Google, and see if that same product pops up again in an advertisement tomorrow or next week. It’s called target advertising, and it’s enough to make [...] Continue reading
Younger Consumers Expect Accountability, Feedback From Companies
It’s always nice to be acknowledged -– especially when you are voicing your opinion about products or services. When consumers speak up, they prefer to do so online and they expect feedback, according to a new Martiz Research Consumer Preference study. Social media has changed accountability standards for companies. It may be easier for businesses [...] Continue reading
No Kids Allowed! Facebook Considering Allowing 13-Under Kids on Site
Facebook may soon allow children under the age of 13 to create profiles the honest way. The social networking site is looking into new technology to allow children to join the online community of approximately 900 million, according to a report by The Wall Street Journal. The site bans users under the age of 13 [...] Continue reading
Grubwithus Putting the ‘Social’ in Social Networking
There are approximately 900 million users on Facebook. Twitter has about 500 million users. Somini Segupta of the New York Times blogged that half of America was on the social networking scene, which is only about 155 million people. And they’re all communicating from the comfort of their own computers and phones. Grubwithus is working [...] Continue reading
Are Facebook’s Early Struggles a Sign of What’s to Come?
The expectations were high. The pundents were breathless in their forecasts. Though last Friday’s debut of Facebook on the Nasdaq exchange was a fasten-your-seat-belt kind of ride, analysts say that the stock’s true value cannot be judged by its early performance. The company, which was valued at $104 billion ahead of the IPO, began selling [...] Continue reading
Bad Start: Facebook Stock Taking Tumble on Second Trading Day
Facebook’s IPO day on Friday saw 580.6 million shares traded starting at $38 a share. The price increased to nearly $43 and then back down to $38.23 at the end of the bell. The frenzy for Facebook shares caused such a stir that it caused Nasdaq to sputter and even temporarily stop taking orders. The [...] Continue reading
Facebook Shares Reach $42, Fall Back to IPO $38
Facebook finally decided on initial price offering or its 484 million shares at $38 a piece, MSN.com reported, which raised approximately $18.4 billion for the company. There were 82 million shares purchased within the first 30 seconds of the market opening, according to a Reuters report. Throughout the day the shares went for as high [...] Continue reading
Finally, Another App for More Apps: Facebook Creates App Center
Apple has its App Store. Google has Google Play. Wednesday, Facebook announced it will soon launch its App Center. Maybe one day developers will create an app to allow everyone to find their favorite places to get apps. Until then, the drudgery of sifting through various app stores will continue. Facebook posted on its blog [...] Continue reading
You’re Dead: Why You Should Write a Social Media Will
Got a social media will? The government thinks you should. With social apps in the daily life of most Americans, Uncle Sam wants to shine some light on what happens to all those status updates and photos after the person who created them kicks the bucket. For anyone on a social platform, a blog post [...] Continue reading
Facebook Encourages Users to Share Organ Donation Status
You can share your relationship status, where you work, your favorite music, what you ate for lunch, and now Facebook is encouraging you to share your organs. Facebook CEO Mark Zuckerberg announced on Good Morning America today, that Facebook will now feature a tool to share your organ donor status. According to the Department of [...] Continue reading